Sneakers and Clothing lines are as famous as they have ever been. Every quarter, it possible that the big brands are reporting their best sales ever and Nike is no exception. In a post published by Hypebeast, the brand just came through with its sales results for 2020’s second fiscal quarter. It’s reported that sales were a staggering $9.8 billion and rose 12 percent. Perhaps the biggest development to come from this report is that Jordan Brand saw its first billion-dollar quarter.
Meanwhile, this news might be surprising when you reason just how huge Jordan Brand is. Certainly, they are at the forefront of sneaker culture and continuously drop some fantastic models. These recent sales results are proof that sneaker culture continues to crack the mainstream and that more people are starting to cop Jordan shoes and apparel.
Some of the shoes mentioned in Nike’s report are the Air Jordan 1 and Air Jordan 34. Both of these sneakers made remarkable waves throughout 2019 and will certainly carry some momentum as we head into the new year. Nike’s soon to be former president Mark Parker is happy with the brand’s growth and is promising even more great things from Jumpman in the future.
However, it’s very visible that Michael Jordan’s influence lives on far beyond his retirement basketball from the basketball game.